Charles Fugitt
Executive Director - Ronin Consulting
Charles is an innovation specialist leveraging user experience, design, insights, and technology to create and drive business value.
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THE INNOVATION SERIES

Charles Fugitt, Ronin Consulting

Episode 2

Build up your storytelling skills. When you’re doing business development, a lot of it comes down to the story you’re telling them.

In the second episode of The Innovation Series we speak with Charles Fugitt, former Director of Digital Innovation and Incubation at McDonald’s, about what it takes to sell innovation to internal stakeholders.


HERE’S WHAT YOU’LL LEARN IN THIS EPISODE:

• How to get buy in from key stakeholders to create internal support for projects.

• Prioritizing initiatives when you have ideas coming from your team and other internal stakeholders.

• Ways to build credibility by providing within your organization.

• Where you should spend the bulk of your time for innovation projects.


You have to look at everyone internally as your customer because they’re paying you to get the work done.

ADDITIONAL CONTENT